Karl Lagerfeld Once Again to Rely on Jon Kortajarena for The Advertising Campaign of Your Watches

Although in Embelezzia I already spoke once of the first collection of watches designed by Karl Lagerfeld – that was officially presented at society coinciding with the inauguration of the new concept store of the kaiser in Paris-, today we want to invite you to discover the campaign advertising and the making – of made by the own Lagerfeld, with all the sensuality and sophistication that characterize the visual yet creative director of Chanel style.

So it represented its new line of watches, Lagerfeld has once again relying on his admired Jon Kortajarena, with who joins a close personal complicity. The versatile and attractive model from Bilbao has become the right darling of the haughty German designer, who does not hesitate to require their collaboration whenever the occasion arises.

To cause greater expectations, and that the details of the new watches, Lagerfeld could appreciate has opted to move to a flat second discrete technical aspects, large scale playing watches, to demonstrate its aesthetic characteristics.

This also It has allowed him to “insert” Jon Kortajarena and Saskia de Brauw model in its design, by doing that they appear in the Visual sitting on the watch case with legs dangling, placing them to straddle them or knocking them on their field so they symbolically replace the clock, all through a rigorous chromatic choice, hands in the usual way, relies on the black – and white colors preferred by the designer.

Watches are those that are, but I recognise that Lagerfeld with this campaign has managed to extract the most. Rechifla me the picture of! Saskia de Brauw alienated by the oversized zipper as if it were a zip wire! Do you like the campaign? You compraríais you this type of watches?